Content marketing is the latest digital marketing buzzword that’s been floating around for a few years. It’s an extension of content creation and curation, so a little more hands-on. Content marketing incorporates original content (blog posts, videos, podcasts, photos) into a central hub so it can be easily found by your audience again and again. […]
When it comes to marketing your business, it can be difficult to know where to start. It’s not uncommon for small businesses and new brands to feel lost when it comes to their online presence. It can appear as though there are too many moving parts and you don’t know where to begin. Marketing your […]
Content marketing is the process of creating and sharing high-quality, original content that your target audience can connect with on an emotional level. Content marketing is a strategy that helps you build trust with your audience by providing them with useful, relevant content on a consistent basis. It also provides you with an opportunity to […]
Do geotagging on your images help them rank better in search engines? Google is the biggest advocate of geotagging and most websites have it enabled. It’s one of those things that you don’t think about but it could be doing wonders for your website. In this blog post, we will discuss how geotagging your images […]
Social media marketing can be a bit of a nightmare. There are so many different platforms, each with its own unique rules of engagement, and you might feel like you’re scratching the surface after hours of research. That’s why you need to be strategic about your social media marketing efforts from the start. In this […]
In today’s digital world, it’s not enough to just have great marketing. You also need to be able to target your audience and target them right. That means having an effective marketing strategy. creating your marketing strategy In this article, we will be exploring the importance of defining your audience in your marketing strategy and […]