Written by Do geotagging on your images help them rank better in search engines? Google is the biggest advocate of geotagging and most websites have it enabled. It’s one of those things that you don’t think about but it could be doing wonders for your website. In this blog post, we will discuss how geotagging your images can work well with SEO.
What is Geotagging?
Geotagging refers to the process of labeling a photograph with the geographical coordinates of its capture. In most cases, this information is automatically stored in the EXIF metadata of the photo file. It can be used to find the location of the image (e.g. on an image map) or analyze the geographical distribution of the image’s audience.
Why use Geotagging?
Geotagging is a great way to add location information to images. Google has become a huge proponent of location information in web pages and images. With the number of people searching online, having a location for your images is essential to ranking well. Google is a big fan of location. They have a special algorithm that takes location into account when ranking websites so it is a must for many websites. Google will now also take into account the time of the year, temperature, and other weather factors when ranking websites so it is important to include those details on your image pages as well.
The problem with geotagging images
While geotagging images can be a great way to add location information to images, there are some issues you should beware of. The biggest problem is that many services to geotag your images are not reliable. This means that the information about the location of the picture will not be accurate. This is because the information is usually collected manually and traditional maps and GPS don’t always work correctly. Also, there are times when the GPS technology doesn’t work correctly and sometimes it can lead to problems with the image’s location. Therefore, it is important to only use reliable services to geotag your images so they are accurate and properly tagged.
How to use Geotagging with SEO
Let’s say that you have your images geotagged and now you want to boost their SEO a bit. Luckily, you can use the location data in your images to help boost your website a bit more. First, make sure that you are using the correct information for your images. If you are using the EXIF data of your images, make sure you are using the right information. Many people think that using the IP of the image will work, but this will actually result in lower rankings. Now, it’s time to boost your SEO a bit. When you’re linking to your images, you can add the keywords you want to rank for at the beginning of your URLs. This will let Google know that those keywords are related to your website since the image is a part of the URL. This is a simple way to boost the SEO of your images.
Conclusion
Geotagging images is a great way to add location information to images, but there are some issues you should beware of. The biggest problem is that many services to geotag your images are not reliable. This means that the information about the location of the picture will not be accurate. This is because the information is usually collected manually and traditional maps and GPS don’t always work correctly. Geotagged images can work well with SEO, but they should only be used with reliable services. Before tagging your images, make sure you know what you’re doing. Use the tips in this post to make sure your images are properly tagged and boosted with SEO.